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Geoffrey Norris BEM

2020 | Queen's Birthday Honours

Geoffrey Norris BEM, Customer Delivery Driver, Asda. For services to the Covid-19 response

During the COVID-19 pandemic, Geoffrey Norris took on the extra role of looking after vulnerable and elderly customers by doing their shopping for them on his days off and delivering it in his own car. He sought volunteers from among his colleagues to help out in their own time to deliver food to those who were self-isolating and vulnerable due to COVID-19. When he learned that a regular customer would be by herself on her 90th birthday, Geoff organised a surprise for her. Observing social distancing guidelines, Geoff and colleagues decorated the outside of her bungalow with balloons, brought her cake and flowers and read out birthday messages from her family (who live in New Zealand) before singing happy birthday. He was a British Empire Medal in the Queen’s Birthday Honours List 2020.